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  • Writer's pictureAndy Mizrahi

"I'd Like to Buy the World A Coke" (1971) Commercial

I can watch this commercial on repeat.

If you want to learn about a #worldclasscompany, the #CocaCola museum in #Atlanta will teach you how a brown fizzy drink can mean #happiness, #hope, in every language in the world.

When we went, the tour guide began to greet the crowd asking where everyone was from:

Someone said, "Germany!" She responded, "Guten Tag!"

Another said, "Japan!" And she responded with "Konnichiwa... (and something else in Japanese.)

And she continued to converse in every language in the room. She was a perfect example of what Coke is: universal happiness in understood by all. By the end we were just watching to see how many languages she could speak.

This Coke commercial (1971) is considered one of the best of all time. It was a radio jingle first, then they turned it into a TV commercial shot on a hill in Ireland.

The song was so popular that the band just renamed themselves to "The Hillside Singers." It went to #1 on the charts. It's considered by many to be one of the best-loved and most influential ads in TV history.

I don't know about you, but I can watch this on repeat.

Do you like this one? Do you think it applies to 2020?


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